Hyundai crafts a rival to the world’s premium sports sedans
Rear-wheel drive and high-output V8 engine deliver world-class driving experience
Hyundai aims to shatter premium automobile paradigms at the North American International Auto Show with the introduction of its flagship, the all-new Genesis sports sedan. With capabilities and features comparable to the world’s leading premium sports sedans, Genesis will arrive at Hyundai dealerships this summer.
Genesis is built on Hyundai’s all-new, performance-driven, rear-wheel-drive architecture. It offers three powertrains, including 3.3-liter and 3.8-liter V6 engines, and Hyundai’s all-new 4.6-liter Tau V8. The Tau will produce an estimated 375 horsepower using premium fuel, and 368 horsepower using regular unleaded, leading all competitors in specific output with 79.5 to 81.0 horsepower per liter. With technology rivaling more expensive luxury sedans, Genesis showcases features such as XM NavTraffic, Adaptive Front Lighting System (AFLS), Smart Cruise Control, Lexicon® audio systems, and electronic active head restraints.
"While Genesis will compete for customers with cars like the Chrysler 300 and Pontiac G8, our engineering benchmarks were the Mercedes E-Class, BMW 5 Series, Infiniti M, and Lexus GS," said John Krafcik, Vice President, Product Development and Strategic Planning, Hyundai Motor America. "Genesis provides a potent combination of performance, luxury, and value. We think it has the opportunity to b an extremely disruptive force in the large sedan and near-luxury segments."
Genesis ushers in a new era for Hyundai. Its all-new ear-wheel drive architecture will spawn more products in other segments, as suggested by the Concept Genesis Coupe shown at the Los Angeles Auto Show in November 2007.
NEWGenesis is built on an all-new rear-wheel-drive architecture, its first application in a
The rear-wheel-drive layout allowed engineers to position the car’s front wheels farther forward, delivering outstanding handling and steering performance. Standard Electronic Stability Control (ESC), the industry’s most important new safety technology, further enhances the vehicle’s driving confidence. Hyundai leads all popular car brands in the standard application of ESC, with more than 70% of 2007 Hyundai sales featuring ESC as standard equipment.
Genesis reduces interior noise levels and improves ride and handling with a more rigid, lighter body structure. The use of high tensile steel in critical areas in the unibody provides Genesis with 12-14% higher dynamic torsional rigidity and a lower body structure weight than the BMW 5-series and Mercedes-Benz E-Class – despite having a substantially larger cabin than either of those benchmark vehicles. Hyundai Genesis has more interior volume than Mercedes Benz E-Class and BMW 7-Series.
Headlining the Genesis performance capabilities is Hyundai’s all-new Tau 4.6-liter V8 engine mated to a ZF 6-speed automatic transmission with SHIFTRONIC manual control. The Tau V8 delivers an estimated 375 horsepower to fit the demands of performance-demanding consumers. This powertrain combination will launch Genesis to 60 miles per hour in less than six seconds. The Tau produces more horsepower and torque than the powerplants found in Lexus GS460, BMW 750i, Audi A8, and Infiniti M45, and has more horsepower per liter than any of its V8 competitors. The Tau engine is built with flexibility for the future. Future Tau variants may offer larger displacement, forced induction options, and other technology enhancements.
GENESIS VERSUS THE RIVALS
TECHNOLOGY
• Electronic active front head restraints
• Electronic Stability Control
• Eight airbags
• Heated / cooled seats
• High Intensity Discharge (HID) headlamps with adaptive leveling
• Adaptive Front Lighting System
• Push-button start
• Navigation with backup camera
• Electric parking brake
• Standard Bluetooth technology
• iPod / USB auxiliary inputs
• HD RadioTM receiver
• XM Satellite Radio with NavTraffic
• Lexicon Discrete Surround Audio Systems
• Automatic windshield defogger with humidity sensor
• Rain-sensing wipers
• Smart cruise control
• Five-link front and rear suspension
• Tau V8 engine
• 6-speed transmissions
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